New Treatments Hold Significant Promise, but are Marketing Teams Helping Life Sciences Companies Deliver on this Potential?
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New Treatments Hold Significant Promise, but are Marketing Teams Helping Life Sciences Companies Deliver on this Potential?
Suppliers
PurpleLab
Featured Content
New Treatments Hold Significant Promise, but are Marketing Teams Helping Life Sciences Companies Deliver on this Potential?
PurpleLab
Healthcare AnaltyicsPurpleLab
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Defining the Value of Medical Affairs
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Evidence Generation
103
Clinical Trial Concepts
15
Health Economics Modeling
60
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22
Patient Journey Mapping
3
Research Gap Analysis
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Payer Advisory Board Strategy
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Category Selection:
Select any categories from those you have selected for your main listing. If you wish to include more categories, add them to your main listing first and after doing so, they will appear below.
Clinical Research *
Clinical Reporting
13
Abstract & Poster Development
3
Clinical Study Report Writing
11
Manuscript Development
1
Product Development
253
Analytical Methods Development
3
Clinical Research
151
Clinical Research Network Development
1
Clinical Trial Material Supply
3
Clinical Trials
103
Show More (4)
Document Management
11
Drug Product Manufacturing
4
Formulation Development
1
Submissions Management
2
Show Less (4)
Real World Data Research
40
Analytics Methods Development
12
Data Standardization & Curation
12
Evidence Prioritization
2
Late Phase Data Curation
8
Lifecycle Evidence Generation
5
Show More (2)
Observational Research
16
Real World Evidence
2
Show Less (2)
Study Operations & Management
123
Patient Recruitment
26
Site Contracting & Payments
2
Site Identification & Activation
12
Site Relationship Management
3
Study Tracking & Analytics
81
Show More (1)
Trial Implementation
1
Show Less (1)
Trial Design & Planning
69
Data Management Planning
7
Enrollment Analytics
3
Patient Recruitment Planning
44
Protocol Feasibility Planning
9
Software
2
Show More (1)
Statistical Analysis Planning
6
Show Less (1)
Commercialization *
Brand Planning & Activation
14
Brand Vision & Positioning
7
Campaign Concept Testing
1
Multi-Channel Campaign Launch
6
Customer Engagement
46
Omnichannel Optimization
13
Patient Engagement
4
Patient Facing Solution Design
16
Patient Journey Analysis
7
Retention Program Effectiveness
9
Show More (1)
Strategic Account Management
1
Show Less (1)
Finance & Investment *
Financial Services
6
Billing & Reporting Operations
3
Internal Audit Support
0
Investment Performance Analytics
2
Revenue Forecasting & Planning
1
Investment Banking
7
Buy & Sell Side Advisory
3
Capital Raising & Financing
5
Investor Relations
0
Market Access & Policy *
Global Market Access
56
Launch Sequencing
1
Payer Evidence Generation
3
Payer Relationship Management
16
Pricing Strategy
2
Reimbursement Consulting
38
Government Policy
1
Advocacy Management
1
Legislative Monitoring
1
Medical Affairs *
Defining the Value of Medical Affairs
1
Defining the Value of Medical Affairs
1
Evidence Generation
103
Clinical Trial Concepts
15
Health Economics Modeling
60
Internal Medical Education
22
Patient Journey Mapping
3
Research Gap Analysis
5
Scientific Communications Development
14
Market Access Advisory Panels
3
Payer Advisory Board Strategy
13
Strategic Communications Planning
34
Competitive Publications Analysis
5
Medical Writing
0
Publication Planning
6
Scientific Platform Planning
24
Strategic Stakeholder Engagement
68
Advisory Board Strategy
40
KOL Relationship Management
11
Stakeholder Influence Mapping
28
Pharmacovigilance *
Risk Management
23
Risk Evaluation & Minimization
17
Risk Management Evaluation
7
Safety Communications
3
Safety Systems
84
Aggregate Reporting
0
Case Processing
0
Literature Searching
0
Safety Data Analytics
36
Safety Data Intake & Triage
33
Show More (3)
Safety Database Hosting
0
Safety Signal Evaluation
24
Signal Detection
0
Show Less (3)
Quality & Mfg *
Facilities & Equipment
13
Calibration & PM Programs
1
Deviation Investigations
0
Equipment Maintenance
0
Facility Maintenance Programs
8
Facility Security Management
4
Production & Supply Chain
55
Clinical & Commercial Production
28
Labeling & Packaging
17
Storage & Distribution
23
Quality Management
81
Corrective Action Verification
50
Deviation Investigation
9
Quality Process Governance
24
Testing & Release
17
Batch Release Testing
2
Raw Material Testing
12
Stability Program Testing
4
Regulatory *
Compliance
177
Agency Meeting Support
47
Dossier & Application Development
24
eCTD Publishing & Validation
12
Pre-Submission Advisory Meetings
1
Regulatory Compliance
110
Show More (1)
Structured Content Authoring
1
Show Less (1)
Labeling & Promotions
4
Core Data Sheet Management
1
Labeling Strategy Development
3
Maintenance & Renewals
9
Post-Approval Safety Reporting
4
Promotional Material Compliance
4
Variations & Supplements
3
Transparency & Disclosure
4
Clinical Disclosure
2
Clinical Transparency
3
Technology & Operations *
Automation & Efficiency
14
Clinical Data Automation
8
Lab Automation Systems
1
Supply Chain Automation
5
Data & Analytics
130
Advanced Analytics
71
Artificial Intelligence
10
Data Curation
19
Data Visualization
47
Digital Health Solutions
98
5G Infrastructure
5
Blockchain Applications
1
mHealth Applications
19
Patient Portals
28
Telemedicine Platforms
26
Show More (1)
Wearables & Sensors
32
Show Less (1)
Early Development
41
Clinical Supply Chain Automation
3
Clinical Trial Management Systems
38
Informatics Infrastructure
79
Cloud Computing Systems
54
Data Security Solutions
21
Data Storage Platforms
9
Operations
73
Communications
5
Communications & Corporate Affairs
1
Content Creation & Development
10
Human Resources & Talent Acquisition
26
Management Consulting
3
Show More (7)
Marketing
22
Medical Information Services
7
Medical Writing
3
Operations Management
0
Other
3
Product/Service
0
Public Relations
1
Show Less (7)
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Life sciences companies are operating in a new world, one where new treatments are being developed at breakneck speed, which holds unprecedented promise for patients. However, this new world is also one that requires the use of real world data (RWD) to empower marketing teams to effectively engage with various stakeholders – and ultimately lead healthcare providers to prescribe innovative drugs to the patients who will truly benefit from these treatment therapies.
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