New Treatments Hold Significant Promise, but are Marketing Teams Helping Life Sciences Companies Deliver on this Potential?
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PurpleLab
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New Treatments Hold Significant Promise, but are Marketing Teams Helping Life Sciences Companies Deliver on this Potential?
Suppliers
PurpleLab
Featured Content
New Treatments Hold Significant Promise, but are Marketing Teams Helping Life Sciences Companies Deliver on this Potential?
PurpleLab
Healthcare AnaltyicsPurpleLab
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Evidence Generation
102
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60
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21
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Category Selection:
Select any categories from those you have selected for your main listing. If you wish to include more categories, add them to your main listing first and after doing so, they will appear below.
Clinical Research *
Clinical Reporting
16
Abstract & Poster Development
5
Clinical Study Report Writing
10
Manuscript Development
3
Product Development
260
Analytical Methods Development
3
Clinical Research
157
Clinical Research Network Development
4
Clinical Trial Material Supply
7
Clinical Trials
110
Show More (4)
Document Management
17
Drug Product Manufacturing
6
Formulation Development
4
Submissions Management
8
Show Less (4)
Real World Data Research
42
Analytics Methods Development
13
Data Standardization & Curation
14
Evidence Prioritization
9
Late Phase Data Curation
15
Lifecycle Evidence Generation
13
Show More (2)
Observational Research
22
Real World Evidence
8
Show Less (2)
Study Operations & Management
129
Patient Recruitment
30
Site Contracting & Payments
3
Site Identification & Activation
15
Site Relationship Management
3
Study Tracking & Analytics
84
Show More (1)
Trial Implementation
1
Show Less (1)
Trial Design & Planning
79
Data Management Planning
8
Enrollment Analytics
3
Patient Recruitment Planning
52
Protocol Feasibility Planning
11
Software
3
Show More (1)
Statistical Analysis Planning
8
Show Less (1)
Commercialization *
Brand Planning & Activation
17
Brand Vision & Positioning
7
Campaign Concept Testing
3
Multi-Channel Campaign Launch
7
Customer Engagement
48
Omnichannel Optimization
14
Patient Engagement
6
Patient Facing Solution Design
15
Patient Journey Analysis
8
Retention Program Effectiveness
10
Show More (1)
Strategic Account Management
1
Show Less (1)
Finance & Investment *
Financial Services
7
Billing & Reporting Operations
3
Internal Audit Support
1
Investment Performance Analytics
2
Revenue Forecasting & Planning
1
Investment Banking
7
Buy & Sell Side Advisory
3
Capital Raising & Financing
5
Investor Relations
0
Market Access & Policy *
Global Market Access
56
Launch Sequencing
1
Payer Evidence Generation
4
Payer Relationship Management
16
Pricing Strategy
2
Reimbursement Consulting
39
Government Policy
2
Advocacy Management
1
Legislative Monitoring
2
Medical Affairs *
Defining the Value of Medical Affairs
3
Defining the Value of Medical Affairs
3
Evidence Generation
102
Clinical Trial Concepts
15
Health Economics Modeling
60
Internal Medical Education
21
Patient Journey Mapping
3
Research Gap Analysis
5
Scientific Communications Development
15
Market Access Advisory Panels
4
Medical Writing
0
Payer Advisory Board Strategy
13
Strategic Communications Planning
35
Competitive Publications Analysis
5
Medical and Scientific Communications
0
Publication Planning
8
Scientific Platform Planning
24
Strategic Stakeholder Engagement
71
Advisory Board Strategy
41
KOL Relationship Management
14
Stakeholder Influence Mapping
28
Pharmacovigilance *
Risk Management
27
Risk Evaluation & Minimization
20
Risk Management Evaluation
9
Safety Communications
5
Safety Systems
87
Aggregate Reporting
0
Case Processing
0
Literature Searching
0
Safety Data Analytics
36
Safety Data Intake & Triage
33
Show More (3)
Safety Database Hosting
0
Safety Signal Evaluation
26
Signal Detection
0
Show Less (3)
Quality & Mfg *
Facilities & Equipment
15
Calibration & PM Programs
2
Deviation Investigations
0
Equipment Maintenance
1
Facility Maintenance Programs
8
Facility Security Management
5
Production & Supply Chain
57
Clinical & Commercial Production
28
Labeling & Packaging
18
Storage & Distribution
26
Quality Management
84
Corrective Action Verification
48
Deviation Investigation
10
Quality Process Governance
28
Testing & Release
18
Batch Release Testing
2
Raw Material Testing
12
Stability Program Testing
5
Regulatory *
Compliance
185
Agency Meeting Support
57
Dossier & Application Development
30
eCTD Publishing & Validation
15
Pre-Submission Advisory Meetings
8
Regulatory Compliance
116
Show More (1)
Structured Content Authoring
1
Show Less (1)
Labeling & Promotions
9
Core Data Sheet Management
3
Labeling Strategy Development
7
Maintenance & Renewals
13
Post-Approval Safety Reporting
7
Promotional Material Compliance
5
Variations & Supplements
4
Transparency & Disclosure
8
Clinical Disclosure
3
Clinical Transparency
7
Technology & Operations *
Automation & Efficiency
18
Clinical Data Automation
13
Lab Automation Systems
1
Supply Chain Automation
5
Data & Analytics
145
Advanced Analytics
85
Artificial Intelligence
16
Data Curation
27
Data Visualization
55
Digital Health Solutions
100
5G Infrastructure
4
Blockchain Applications
1
mHealth Applications
20
Patient Portals
29
Telemedicine Platforms
28
Show More (1)
Wearables & Sensors
32
Show Less (1)
Early Development
46
Clinical Supply Chain Automation
3
Clinical Trial Management Systems
43
Informatics Infrastructure
83
Cloud Computing Systems
58
Data Security Solutions
22
Data Storage Platforms
8
Operations
77
Communications
6
Communications & Corporate Affairs
3
Content Creation & Development
13
Human Resources & Talent Acquisition
26
Management Consulting
6
Show More (7)
Marketing
24
Medical Information Services
9
Medical Writing
7
Operations Management
1
Other
4
Product/Service
1
Public Relations
1
Show Less (7)
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Life sciences companies are operating in a new world, one where new treatments are being developed at breakneck speed, which holds unprecedented promise for patients. However, this new world is also one that requires the use of real world data (RWD) to empower marketing teams to effectively engage with various stakeholders – and ultimately lead healthcare providers to prescribe innovative drugs to the patients who will truly benefit from these treatment therapies.